Teague, a Seattle based design firm, has come up with a simple re-design for the common bus stop. They hope to tweak the bus stop experience to attract more riders. You can read an interesting article about it in Fast Company magazine or watch their minute and a half video below. In a nutshell, their Traffic 2.0 system hopes to:
- Offer an interactive map system to answer Where do I want to go?
- Offer a technologically improved bus pass that has an RFID chip in it to help you interact better with the buses and interactive maps to answer How do I get there?
- Offer a simple pole mounted information beacon that is based on having different components lit to give bus arrival/departure information to answer When will the bus arrive?